B2B Sales: Inside a thriving market
In recent years, Africa has emerged as a promising destination for businesses seeking growth opportunities. With a rapidly expanding economy, a burgeoning middle class, and an increasing focus on trade and investment, the continent presents immense potential for B2B sales. However, conducting successful B2B sales in Africa requires a thorough understanding of the market dynamics, challenges, and strategies unique to the region. In this article, we will provide an overview of B2B sales in Africa, including its definition, tips for success, and the challenges businesses may encounter.
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Discovery calls – Make the right start to win a lead
A first impression can make or break a deal, making a good one is essential. Many companies use discovery calls as their first point of contact for a lead, with the main focus of the call trying to identify how a customer’s needs and the product or service can fit together. In this article, we will look at why a discovery call is important, and how to make sure that your discovery call is successful.
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What is right sales team structure to win more deals?
Winning sales is the primary goal for most businesses as is very important for a business to generate revenue and profits. However, some businesses experience challenges when trying to win sales for a number of reasons. One of the common reasons is because of their sales team structure. For example, Startup Bonsai share that 54% of sales representatives reported they have insufficient data insights on their customers, suggesting their sales structure needs some work. This article will explore the different sales team structures that businesses use to win more deals.
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How you can skyrocket your growth with a mobile CRM?
In today's fast-paced business landscape, staying connected and responsive to customers is essential for success. Customer Relationship Management (CRM) systems have long been a vital tool for managing interactions with customers. However, with the rise of mobile technology, the adoption of mobile CRM solutions has become increasingly important, especially for African businesses. In fact, by 2025 it is predicted that unique mobile subscribers will make up 50% of the population in Sub-Saharan Africa. In this article, we will explore the significant benefits of mobile CRM for African businesses and how it empowers them to thrive in a digital age.
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Sales performance reviews are key to winning teams: Here's why
Motivating your team can be a great way for a business to increase efficiency, sales, and revenue. However, increasing your team’s motivation can be a challenge for some businesses, so it is important to know methods that can help with this. A common method to help increase a sales team’s motivation to perform at their best to meet organizational goals is to have regular sales performance reviews. This article will look into what sales performance reviews are, how to do them effectively, and how it leads to a more motivated sales team.
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Africa - An emerging startup destination
A startup boom is happening, and it is occurring in Africa! In recent years Africa has been developing into a new technology hub for start-ups, with significant growth taking place on the continent. Statista shares that last year there were over 7500 African startups that launched, helping contribute to the thriving economy. The North, South and East regions of Africa have been recognized as fast-growing technology hubs, due to reasons such as a technology advancements and a young innovative population being driven by female entrepreneurs. In this article, we will look at the key reasons Africa is emerging as a startup destination.
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How business automation will transform your company
In today's fast-paced digital landscape, businesses are constantly seeking innovative solutions to streamline their operations and gain a competitive edge. One technology that has emerged as a game-changer is automation software. By automating repetitive tasks and processes, businesses can lower operating costs, enhance customer service, boost efficiency, and unlock a multitude of benefits. In this article, we will explore 5 ways business process automation will transform your business.
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Webinar: Africa - An Emerging Destination for Startups
That's right, we're back with another webinar on the 27th of June at 4pm BST time! Come and join us on our free online webinar “Africa – An Emerging Destination for Startups”. Discover why Africa is a thriving location for startups, how they are succeeding and how women entrepreneurs are paving the way for this success.
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